Marketing in the Professional Electrician Magazine
Launched in 1984 Professional Electrician & Installer is the leading magazine for the UK electrical contracting trade. Distributed from the counters of more than 1,800 electrical wholesale branches nationwide, Professional Electrician & Installer (PE) is available to electricians at the point of purchase – making it unique in its field.
Historically, Moflash has worked closely with the ‘Professional Electrician’ to communicate with the electrical wholesaler network and as such has chosen the July/August edition to launch its product catalogue as the starting point for a campaign that will run into 2016.
